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Since each property and
client situations can differ greatly, We will customize the
marketing plan to meet each individual client's needs. The
following is an outline of our marketing plan.
OUR OBJECTIVES ARE:
- To get
qualified
buyers into
your home until it is SOLD.
- To
communicate
the
results of
our activities to you on a continuing basis.
- To assist you in getting the
highest
possible
dollar
value for your property with the
least
amount
of
problems.
- To constantly look for the
best
possible
methods
of
exposing
your property to the
potential buyers in the market.
THE
FOLLOWING
IS
OUR PERSONAL
PLAN
FOR
MARKETING
YOUR
HOME:
- Submit your property to the
Multiple
Listing
Service.
- Submit copies of your listing to our company sales
staff for their waiting
buyers.
- Prepare an
informational flyer with a
photograph of the property and a list of features and benefits. The
flyer will be used by the cooperating agents to demonstrate the property
to their potential buyers, and furthermore they will be distributed as
follows:
Available in the office of Otero Realty Group
Distributed to all local real estate offices on a consistent basis.
Distributed through a flyer box on the sign
- We'll assist you in effectively
staging
your
home so your property makes a good first impression on potential buyers.
Staging your home refers to organizing the physical characteristics of
your property to show off its best advantages. This also includes
another important term we refer to as "curb appeal"..
- For Sale Signs,
Otero
Realty Group signs have proven to be effective in attracting
buyers.
- Tour
your
home
with our professional sales team.
- Fax information on your property
to the top agents and offices in the area.
- Suggest
and
advise
you as to any changes you might want to make in your
property to make it even more marketable to the buyer.
- Advertise your property
in
OteroRealtyGroup.com on the World Wide Web.
- Complete an
Estimated Seller's Net Proceeds
for each offer presented.
- Pre-qualify, when
possible, all potential buyers to save time and energy.
- Have the
cooperating
brokers in the
area tour your home.
- Follow
up
with
all
the
sales
people that have shown your
home to request feedback and suggestions as to any changes that should
be made to make the property more marketable to a buyer.
- Create additional exposure
through a professional sign, riders and key safe.
- Make you completely aware of all
the
various
methods
of
financing that a buyer may
want to use.
- Update you as to the
current market conditions
and their effect on the sale of your home.
- Assist
you if
necessary in arranging interim financing.
- Represent you during the presentation of all
contracts by the cooperating agents and
assist
you
in
negotiating the very best possible price and terms for your home.
- Handle
all
follow
up
and
keep
you
informed
after the contract has been accepted on all mortgage, title, and other
closing procedures.
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